Description of Challenge
Failure of projects of sanitation and water infrastructure due to a lack of change in behaviour of locals.Lecture on how and why behaviours around sanitation change.
Solution
Behaviour change is an important factor for the successful implementation of water and sanitation projects to reach better hygiene and health standards. However, very often we do not know what motivates people to behave in this way or another as well as which drivers or barriers play an important role in their behavioural choices.
An international expert in the field of environmental psychology, Hans-Joachim Mosler explains his ‘evidence-based behaviour change concept’. He shows how this approach can be helpful for our work regarding the fulfilment of the international goals on health and hygiene improvement in developing countries.