Description of Challenge
We often have so many elements to our brilliant ideas, that we find it difficult to
communicate the essence to potential teammembers and supporters. This may lead to
us feeling disappointed that people ‘don’t get it’ and make it hard to be successful in
fundraising.
“The things you are passionate about are not random, they are your calling.” Shanda
Fitte“Intentional living is the art of making our own choices before others' choices make us.”
Richie Norton
Solution
Practice distilling the essence of our project into a few short sentences and work with a
simple template that helps to crystallize our thinking. Develop an ‘elevator pitch’. Find
the right name. Clarify the vision and core goals of your project. Think about a logo.
References:
● http://www.mindtools.com/pages/article/elevatorpitch.htm
● Exercise: Statement of Intention
Submitted by Findhorn Foundation
Developed in collaboration with
Leave a Reply